Nikhil Malik

Google Ads Specialist

Dynamic and results-oriented SME and Sales Professional with over 4.5 years of experience driving revenue growth and operational excellence across US and international markets. Proven track record of building and leading high-performing teams through strategic communication, decisive leadership, and strong problem-solving capabilities.

4.5⁺ Years Experience

15 Team Members Led

US & International Markets

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Experience

Jan 2025 – Sep 2025 ~1 Year

WNS Global Services

Senior Sales Executive & SME

Google Ads Sales Specialist

Directed the full sales and account lifecycle for a high-value portfolio of US and Canadian clients, ranging from agile SMBs to large-scale enterprise accounts.
Spearheaded outbound lead generation and cold-calling initiatives to onboard diverse businesses into the Google Ads ecosystem, driving digital transformation and brand dominance.
Architected end-to-end campaign setups, including advanced conversion tracking and strategic budget allocation, to maximize client ROI and lead acquisition.
Promoted to Subject Matter Expert (SME) in recognition of technical excellence, serving as the primary point of contact for complex Google Ads troubleshooting and strategy.
Managed and mentored a high-performing team of 15 specialists, overseeing daily operations and ensuring delivery of aggressive performance KPIs.
Facilitated intensive coaching sessions on campaign optimization, bidding strategies, and Google's evolving algorithm updates.
Optimized team productivity by conducting regular performance audits and providing data-driven feedback to improve client retention and account growth.

Jan 2021 – Dec 2024 4 Years

Teleperformance

Senior Sales Executive

AT&T Telecommunications

Exceeded daily and monthly sales KPIs by consistently pitching AT&T's suite of telecommunications products, including fiber internet, Wi-Fi solutions, and digital TV services.
Managed end-to-end sales cycles for US-based customers, transitioning technical support inquiries into upsell opportunities.
Provided expert technical consultations on hardware (routers) and service packages, ensuring customers selected the best solutions for their connectivity needs.
Maintained high Customer Satisfaction (CSAT) scores while navigating complex international client relations and high-volume call environments.
Worked with the same Google Ads process with Agency accounts in the US market for 2 years.

Skills

Google Ads Expert

Advanced campaign setup, conversion tracking, bidding strategies & algorithm expertise.

AI Ads in Google

In-depth knowledge of AI-powered assistance tools and smart campaign automation.

Team Leadership

Managing, mentoring & training high-performing teams of 15+ specialists.

Strategic Sales Plans

Designing and executing effective sales strategies that consistently surpass benchmarks.

Google Analytics

Data-driven insights, performance audits and ROI optimization for client accounts.

Client Relationships

Building lasting partnerships with SMBs to enterprise accounts across US & Canada.

Training & Mentoring

Intensive coaching on campaign optimization, bidding strategies & algorithm updates.

Target Achiever

Goal-oriented professional with a consistent record of exceeding KPIs and quotas.